PORTCO

SurfacePrep

PE

I Squared

CORPORATE

Sensata

A full-spectrum approach to brand-led growth–35 years in the making.

From pre-close diligence to post-close positioning, integration and GTM execution, we apply a rigorous, Fortune 1000-level approach to brand strategy, design, and activation – ensuring each portco brand differentiates, scales and maximizes valuation at exit.

Three people with outstretched arms interact with abstract geometric shapes in black, orange, and blue on a light background, illustrating brand strategy creative & GTM through scenes of collaboration and innovative problem-solving.
Portco Services
PORTCO VALUE CREATION LIFECYCLE
Pre-Close
Brand, sales & marketing upside. We uncover market dynamics, white space, and positioning opportunities to give you clarity for confident investment decisions.
Brand
We clarify brand architecture when there’s no obvious answer, then build positioning, design, and messaging systems that drive scalable growth and market strength.
GTM & Integrations
From GTM to M&A integration, we ensure your brand evolves with strength—driving awareness, adoption, and lasting value.
Exit
We position your brand for maximum valuation—refining decks, optimizing assets, and shaping content that attracts the right buyers.

Some of our clients

WHAT TO EXPECT (reviews from clutch)

The journey together is as important as the end result.

MonogramGroup can manage a diverse set of stakeholders, including operators, a commercial team, founders, and a private equity sponsor, and deliver a product that everyone likes.

MonogramGroup has done what our previous partners couldn’t.

MonogramGroup was very responsive to our needs and went above and beyond in many instances to deliver on time.

MonogramGroup's skill set in brand messaging and website functionality was key to the project’s success.

We've seen a rise in engagement metrics and a 50% increase in new followers in the last 90 days.

They did a fantastic job approaching the project from a brand perspective.

The team has held our hand throughout the process.

MonogramGroup's team was passionate about what they did and had a unique and creative approach.

Since launching our redesigned website…visitors are staying on the site longer, exploring more pages, and engaging with our content.

MonogramGroup has delivered a website that is a significant evolution from our previous site.

Their team cares about us and has been patient and nice whenever we’ve had problems

MonogramGroup is a boutique firm and can work as a true extension of your team.

Latest

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Podcast - EPISODE 26

Real Branding: Re-Inventing a Category

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Podcast - Episode 25

1+1 = 3: A&M meets Harvard meets value creation with brand

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How Top AI Tools Read Your Website (and How We Prepare for Search Going Forward)

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Podcast - Episode 24

PE in The Great White North

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Press

The Do’s and Don’ts of an Effective Brand Apology

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What Lower Middle Market Companies Can Learn from Big Brand Builders

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That Controversial Swatch Ad Was No Mistake

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Podcast - Episode 23

The PE Guy Unmasked

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Podcast - Episode 22

Beyond the J-Curve: Leading Boldly in Private Equity (Part 2)