United* was the lead design team put on this project to create a one-of-a-kind imported Italian foods brand. They used unique portrait photography, shot on location in Tuscany to ensured that the brand maintained true authenticity. There are 3 million people in Tuscany. All different & all unique–this authentic Italian brand shows their true character, expression & emotion.
United* was successful. Possibly even very successful; to date the brand has seen unmatched sales figures and is in process of identifying the second round of 150 products to complement the existing line.