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Rebranding Like No Other

Your brand is not what you say it is. It's what
your audience thinks and feels it is.

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It may be counterintuitive, but great brands start with customer needs and marketplace gaps, not company capabilities. That’s why our brand development process starts with digging deep – really deep – with research to uncover opportunities to make your brand true to who you are, distinctive for the market, and memorable.

Case Studies
LifeFitness Case Study

LifeFitness

Repositioning the world’s largest exercise equipment brand for 60 countries

$100mil increase in revenue worldwide in 2 years

ITsavvy Case Study

ITsavvy

Rebranding one of the fastest growing leaders in IT products and solutions

More than doubled revenue in 5 years

Goldwind Case Study

Goldwind

Bringing China’s largest manufacturer of wind turbines to the West

Closed 20 contracts for a total of $500mil in revenue in 2 years

Geremarie

Click here to see the video created for Geremarie, the most sophisticated aluminum components manufacture in America. They came to us with brand positioning issues, and we propelled their brand miles ahead of the competition.

Founded
in 1990

Expertise Award - Best Advertising Agencies in Chicago 2019
Clutch Award - Top Branding Agencies in Chicago 2018
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