The last time I was at the grocery store, I turned a blind eye to Hi-C and CapriSun, beloved products of when I was a child, because they weren’t natural. I plunked down a little more money for organic juice pouches because ‘organic’ means that there shouldn’t be any unnatural additives.

My organic juice choice was confirmed when I learned that mold can be found in CapriSun pouches…only to have my opinion turned completely around when they explained why mold can be found in a small percentage of their products and the new pouch design they’re rolling out to fix the problem.

What does this mean for their brand?

Click to see CapriSun’s new design.