Elizabeth Cohen

Elizabeth Cohen is a brand strategist, innovator, and insights leader with a mission of helping businesses turn strategic insights into sustainable brand growth.

With 20+ years of experience leading marketing, strategy, and innovation at both global companies and PE-backed challengers, she has built and scaled consumer brands of $50M to $500M and delivered $100M+ in incremental sales through innovation.

Today, Elizabeth partners with leadership teams to uncover growth opportunities, translate trends and insights into strategy, and build brands that balance immediate performance with long-term value.

She also serves on the Board of Directors of Impact Global Health Alliance, a nonprofit delivering preventative and life-saving healthcare to women and children worldwide. She holds an MBA from the University of Chicago Booth School of Business and a BA from the University of Michigan.