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PE & portco clients

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Portco platform & add-on clients

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Portco platforms clients

A worker in a bright yellow safety jacket and black cap crouches on a tiled roof under a blue sky. Wearing a safety harness and holding a tool, they are focused on their task, embodying the meticulous attention to detail that private equity firms seek when enhancing portco branding.
Portco

Campany Roofing

VALUE CREATION LIFECYCLE

We conduct rigorous due diligence to uncover market dynamics, white space, and brand positioning opportunities, giving you the clarity to make informed investment decisions.

  • Qualitative Research
  • Competitive Analysis
  • Brand Analysis
  • First 100 Days Roadmap

We advise on the how and why of brand architecture options when there is no right answer. Then we craft positioning, design systems and messaging that establish a strong, scalable foundation for aggressive revenue growth and market leadership.

  • Brand Architecture
  • Brand Positioning
  • Naming
  • Logo & Brand Design
  • Websites
  • Video & Photography

From GTM execution to seamless brand integration, we ensure your brand doesn’t just evolve - it thrives – driving awareness, adoption, and long-term value creation.

  • Launch Planning
  • Brand Integration & Sunsetting
  • GTM Campaigns
  • Sales Enablement, Collateral & Trade Shows
  • Ongoing Content & Digital Services
  • Analytics & Performance

Positioning your brand for maximum valuation, we refine your pitch decks, optimize brand assets, and develop compelling content to elevate market perception and attract the right buyers.

  • Packaging

We understand what success looks like today.

Portco hold-time average is as long as it’s been since measurement began. So tackling brand challenges in your portfolio isn’t optional – it’s mission critical.

We understand private equity priorities, the impact of MOIC, and what truly drives brand-led value creation. We position portfolio companies for differentiation, growth, and premium multiples.

Optimize 100 Day Roadmap

Improve selling and marketing

Accelerate the integration of add-ons

Attract the next seller

Leverage brand as a talent advantage

Enhance multiples at exit

Our Portco clients

WHAT TO EXPECT (reviews from clutch)

The journey together is as important as the end result.

MonogramGroup was very responsive to our needs and went above and beyond in many instances to deliver on time.

MonogramGroup's skill set in brand messaging and website functionality was key to the project’s success.

We've seen a rise in engagement metrics and a 50% increase in new followers in the last 90 days.

They did a fantastic job approaching the project from a brand perspective.

The team has held our hand throughout the process.

MonogramGroup's team was passionate about what they did and had a unique and creative approach.

Since launching our redesigned website…visitors are staying on the site longer, exploring more pages, and engaging with our content.

MonogramGroup has delivered a website that is a significant evolution from our previous site.

Their team cares about us and has been patient and nice whenever we’ve had problems

MonogramGroup is a boutique firm and can work as a true extension of your team.

A man in a blue pullover and gray cap discusses private equity with two people in front of a whiteboard filled with handwritten diagrams and text. He holds a marker, actively engaging in the conversation.

Improve portco certainty for value creation and revenue growth.

Learn more about our innovative LOI-stage Diligence service focused on upside opportunities in brand, sales enablement and marketing, and the resulting First 100 Days Roadmap.

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