Our journey in PE started in 1996, when we created the Antares Capital brand.
Having conducted 500+ executive interviews, we deeply understand your audiences and can accelerate fundraising, uncover deal-sourcing opportunities, and sharpen your deal-close differentiation.
PE & portco clients
PE-sector clients
PE firm clients
I Squared
Expert insight methodologies and brand strategy that differentiates. We craft positioning, design systems and messaging that establish a strong, scalable foundation for aggressive growth and market leadership.
- Strategy
- Brand Positioning
- Naming
- Logo & Brand Design
- Websites
- Video & Photography
Strategic messaging and creative storytelling that capture investor imagination. We develop pitch narratives, content ecosystems, and investor touchpoints that elevate perceived value, build trust, and attract capital. Our approach positions your vision for maximum resonance in high-stakes fundraising environments.
- Investor Messaging
- Investor Presentations
- Annual Meetings
Strategic visibility that drives proprietary opportunities. We craft distinct i-bank positioning, PPT decks, and LinkedIn campaigns that open doors and create credibility. Our work helps you stand apart from the crowded field and convert interest into conversations.
- I-bank Messaging
- PPT Decks
Compelling communication frameworks that give firms competitive advantage to close the deal. From founder-specific messaging to persuasive presentations, we create assets that reinforce strategic fit and future value. Our work aligns stakeholders and drives decisions in your favor.
- Founder Messaging
- Video Content
- Presentations
Brand is a competitive advantage. Use it to win investors & the next deal.
Perception drives pipeline. We help PE firms signal clarity, credibility, and conviction—differentiating your firm in capital raises, talent recruitment, and competitive processes. The right brand doesn’t just tell your story—it tilts the table in your favor.
Attract the next seller
Leverage brand as a talent advantage
Create differentiation in fundraising
Starting a new firm?
We’ve created 15+ PE startup brands, and helped build them into market leaders.
We scale our engagements to match your evolution, delivering exactly what your business needs. If you’re serious about making a name for yourself, it’s time we talked—because the right moment isn’t someday. It’s today.
Our PE clients
Continuim
WHAT TO EXPECT (reviews from clutch)
The journey together is as important as the end result.
MonogramGroup can manage a diverse set of stakeholders, including operators, a commercial team, founders, and a private equity sponsor, and deliver a product that everyone likes.
MonogramGroup has done what our previous partners couldn’t.
MonogramGroup was very responsive to our needs and went above and beyond in many instances to deliver on time.
MonogramGroup's skill set in brand messaging and website functionality was key to the project’s success.
We've seen a rise in engagement metrics and a 50% increase in new followers in the last 90 days.
They did a fantastic job approaching the project from a brand perspective.
The team has held our hand throughout the process.
MonogramGroup's team was passionate about what they did and had a unique and creative approach.
Since launching our redesigned website…visitors are staying on the site longer, exploring more pages, and engaging with our content.
MonogramGroup has delivered a website that is a significant evolution from our previous site.
Their team cares about us and has been patient and nice whenever we’ve had problems
MonogramGroup is a boutique firm and can work as a true extension of your team.
Accelerate portco growth from day one.
Uncover how our brand-driven Value Creation Playbook helps PE firms and operating partners turn strategy into revenue–across diligence, brand development, GTM & integrations, and beyond.